VF Corporation The North Face: Product Manager (Mountain Sports) in Alameda, California

Job Description


The Product Manager is responsible for overseeing assigned subcategory’s planning and product creation process from concept through commercialization. They're charged with ownership of assigned marketplace, execution of business plans, sales and margin accountability, calendar adherence, and cross functional leadership. The Product Manager owns relevant information on consumer and competitors and assists the Product Director in identifying trends, business strategy plans and analysis. Establish control-related standards and procedures.


  • Oversees assigned subcategory product lines and leads assigned lines in product concept, design, and development process. Owns business and assists in enhancing category growth.

  • Writes executable seasonal product briefs targeting opportunity and competitive set.

  • Understands manufacturing processes and capabilities and is able to build briefs with material and feature set commensurate to required target MSRP’s.

  • Presents product information to key internal and external groups in a comprehensive, clear and tactical manner. Comes armed with research, data points and preparedness on category lines.

  • Works with Marketing Brand Manager to help coordinate and develop category initiative for selling and marketing tools.

  • Actively participates in product development cycle including identifying potential issues, solutions for process challenges and to execute sample/prototype production.

  • Builds and maintains intradepartmental relationships with all functional areas

  • Attends key account meetings, trade shows, market visits for presentation, relationship building and trend/market research.

  • Manages, distributes and maintains all information of assigned product category encompassing hang tags, workbooks, line lists, and CAD books.

  • Examines, reports and tracks success and failure of the company's products on the marketplace, and determines reasons for success or failure.


  • Bachelor's Degree in apparel, operations, business or related field.

  • Minimum 4 years of demonstrable successes in managing an apparel line, outdoor preferred.

  • Detail oriented but able to present the big picture.

  • Ability to work effectively within a team.

  • Influential in building positive partnerships with cross functional teams.

  • Strong change management, and problem solving skills.

  • Excellent communication and presentation skills.

  • Knowledge of apparel, materials/fabrics.

  • Forward thinking and strategic .

  • Strong retail math skills.

  • Ability to handle multiple priorities in efficient manner.

  • Experience in merchandising/buying a plus.

  • Travel required: 10%

Organized in 1899, VF Corporation is a global leader in branded lifestyle apparel, footwear and accessories, with global iconic brands, 64,000 associates and $12.4 billion in revenue. Our businesses and brands are organized into four categories called coalitions, comprising: Outdoor & Action Sports, Jeanswear, Imagewear, and Sportswear. While VF is highly diversified across brands, products, distribution channels and geographies, our One VF culture and approach to doing business provide a unique and powerful competitive advantage.

VF Diversity Vision Statement

VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.